Email marketing


Email marketing is something I’ve written a lot about over the years.

It remains one of the most effective forms of outreach marketing – if it’s done well.

The problem is there are a vast number of companies out there doing it badly.

The following infographic, created by, gives you a visual run-down of what it takes to create a great outreach email.

It covers all categories of email, including:

  • Awareness building
  • Sale generation
  • Backlink sourcing
  • Surveys
  • Community engagement
  • Making an introduction

Why not try it out for size?

Who knows, it could help you achieve great things with your email marketing.

Anatomy of Email Outreach