• How to Avoid Being the Social Pariah of Your Social Media Group

      Social media is full of chat groups and forums. Whether it’s Facebook, LinkedIn or some other business forum website, they can be a valuable source of support, advice and banter. They can also be a source of great frustration. Over the years I’ve been part of many such groups. They’ve all started off well […]

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  • How to Create a Powerful Online Profile

      Being loud and proud is what online marketing is all about. It’s never been easier to reach out to your customers as it is today. With the millions of internet users out there, your products and services can now enjoy a global audience. But how do you make sure they hear your message? How […]

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  • Social Media is About Connecting Not Selling

      I’m sure I’ve probably touched on this subject before, but considering the approaches I get through social media it needs to be said again. Social media is for connecting. Yes, it is possible to sell also, but not from the outset. If you try you’ll be banished to spamsville. Through the likes of Twitter, […]

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