Copywriting FAQs

Check out these copywriting FAQs. If you can’t find the answer you need, please get in touch.

What copywriting services do you offer?

I offer a wide range of copywriting services for all your on and offline needs.

If what you’re looking for isn’t listed, get in touch as I will be able to help you.

Within which industries have you worked?

I’ve worked in most industries ranging from travel to IT, telecoms to finance, and healthcare to recruitment and catering. However, the experience of writing for a specific sector isn’t necessary.

Every project begins with research into your company, products/services, customers and sector. No experience is often a benefit as the copy produced is fresh and innovative, making your company stand out from the crowd.

With whom do you work?

My clients come from all industries and range from SMEs to blue-chip companies.

Not only that, but they are also worldwide.

Your website doesn’t show your rates. How do you charge?

I don’t have a published rates card because every project I undertake is different. Prices depend on the project, its complexity, the amount of research required, etc., so it’s impossible to provide a standardised list.

Although for a few clients, I charge by the hour/day (these are mainly retainer contracts), for the majority, I charge fixed fees calculated on a per-project basis.

What do I pay for?

The copywriting fee covers all research, creation of the initial draft, up to two sets of amendments, proofreading and submission of the final draft. On top of that will be any out of pocket expenses (e.g. travel costs for meetings, etc.) incurred during your project, but you won’t pay for lunch breaks, holidays, coffee or doughnuts.

Are you cheap?

I am a professional and therefore charge professional fees. If you want cheap content, I am not the writer for you. In the words of Red Adair: “If you think an expert is expensive, wait until you hire an amateur.”

How do I brief you?

In an ideal world, the briefing would take place face to face. But because that’s not always possible, I can do it over the phone too.

How do I get my copy?

The initial and final draft of the copy will be emailed to you in a Word document (unless another format is requested).

What happens if I need to change the brief once work has started?

Sometimes things change. However, as the fee has been calculated from your original brief, a further fee may be payable if it is a significant change.

But whatever happens, if you do need to make alterations, please let me know as soon as possible.

How do I pay you?

Once a brief has been taken and a fee agreed, I will email you an invoice for 50% of the cost, which is to be paid before work begins. The remainder will be invoiced once the project has been signed off.

What about confidentiality?

All relationships with clients are confidential; however, should you wish me to sign an NDA, I’ll be more than happy to oblige.

Can I see samples of your work?

Of course, you can take a look at my online portfolio.

You can also see what our clients think of us.

Do you do design too?

Design is not my bag, but if you are looking for a designer, get in touch, and I’ll offer a few suggestions.

How long will my project take?

That depends on the size of the project, but you tell me when you need it, and I’ll tell you if it’s possible.

I need to ask you something else

If you can’t find the answer to your question here, please get in touch.