Starting A Business Can Be As Daunting As Childbirth
This is a post I wrote a few years ago. That was back in the early days of Briar Copywriting. Twelve years on, I’m still going so I guess I must be doing something right. Starting your own business like the perfect work solution. However, it’s tough. There’s no safety net, no regular income, many […]Read more
6 Reasons Why Your Business is Failing
Starting up your own business is exciting and scary in equal measures. All too often you dive in without a second thought (especially if you’re working freelance or provide a service that doesn’t need a huge start-up investment), which is a recipe for disaster. Jumping in without thinking, or getting caught up in things […]Read more
Freelance Hero Worship – is there room for it in business?
At every stage of your life you’ll have a hero. I’ve flitted from Hartley Hare (Pipkins) to the Banana Splits, to Duran Duran and all manner of movie stars I shan’t bore you with. You want to be like them…no scrap that…you want to be them. You want their lives, their personalities; you want […]Read more
The Art of Subtle Self-Promotion
Being a business owner means putting aside your British reserve and bigging yourself up. Every tweet, Facebook update, forum comment, brochure, website, email and newsletter is aimed at boosting your profile. But, how you go about that self-promotion will have an impact on how you’re perceived by others. I am a God Don’t be […]Read more
Why is Your Business Unique?
Ever business is unique. Not necessarily in what it does, but in how it does it. That’s why it’s essential you stand up and shout about what makes you so different to your competitors – not literally though. So what is it that makes you one of a kind? Finding your uniqueness The best way […]Read more