• Has ‘technology’ Had Its Day?

    Sally Ormond of Briar Copywriting Ltd, discusses the current trend in the overuse of the term ‘technology’ in marketing and poses the question, is this term now going to become a cliché? Far from yearning for a return to the Dark Ages, when I say ‘technology’, I’m not referring to technologyin its physical form. Instead, I […]

    Read more