• What Makes a Website Successful?

      Yes, being a copywriter I’m slightly biased on this one and, if pushed, would have to say it’s the copy on your website, but that’s not what this post is about. That’s right, I’m not going to talk about copywriting. The one thing that makes a website successful is the one thing that’s constantly […]

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  • How Video Will Get Your Business Noticed

    The best marketing strategy your business can have is a varied one. Just publishing high quality content, although important, isn’t enough. Your customers are all very different (even though they face common issues which bring them to you) and like to receive information in different ways. That’s why the content you produce should be in […]

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  • Creating Powerful Press Releases [Infographic]

    How good are you at telling the world about your achievements? Press releases seem to be dying. Few companies use them to their full potential. Regardless of whether you want to use them on line or off, they can generate a huge amount of interest in your company and don’t have to cost the earth […]

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  • 9 Steps to Powerful Copywriting

    Writing is the easiest thing in the world, isn’t it? You’ve been doing it since before primary school. Your skills have developed from the scribbles and lines your mum swore blind was your name to lengthy essays about the fermentation of yeast. It’s something you do every single day so writing for your business can’t […]

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