• Client Meetings – How to Prepare Effectively

    For some, facing a client to make a pitch or presentation is child’s play. For others it’s a fate worse than death. If you are one of the latter, how can you prepare effectively? The key to effective meetings Unfortunately, there is no magic pill that you can pop to make everything run smoothly. The […]

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  • Could This Be The End of Print Marketing?

    Over the years the trend for many companies has been to move more and more of their marketing activities away from print in favour of digital formats such as websites, emails, e-newsletters, QR codes, video or social media. Although brochures, leaflets and other print marketing still holds a valid place in your marketing armoury, you […]

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  • How to Overcome the ‘What if?’ Syndrome

    Selling your products online is great. You can reach a vast market and remain open 24/7 – it doesn’t get much better than that. But for buyers, the internet is fraught with uncertainty. After all, if they buy from a High Street store, they can chat with staff, see the product they’re going to buy, […]

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  • Dealing With Imposter Syndrome

    Very few of us are naturally confident when it comes to meeting new people. Add to that the pressure of it being a business meeting with a potential new contract in the balance, and most us would rather opt for root canal surgery. When it comes to marketing your own business, the responsibility for meetings […]

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