Suffolk copywriter | Briar Copywriting

How Article Writing Will Boost Your Profits

The writing of articles and article marketing is one of the best and fastest ways to market your business. As a copywriter it is something I have been doing for…

Copywriting’s 8 Psychological Triggers

All freelance copywriters understand what is required to get their readers to do what they want. It isn’t some dark mystical secret but rather the skill of getting inside their heads to understand what makes them tick. Psychology is a big…

Freelance Copywriter’s Armoury - Call To Action

Ask any freelance copywriter what is one of the most essential elements in their marketing armoury, they’ll say your call to action. Your call to action is undoubtedly one…

Do You Know The 10 Must Have Words For Website Copywriting?

The copywriting on your website is the one thing that will make it work. “You would…

What Makes People Buy?

One of the hardest parts of my job as a freelance copywriter is working out exactly what to say to make someone buy. Everyone is different, every product is different. Wouldn’t it be great if you inherently knew exactly what to…

How To Create Profitable Adverts

Advertising is one of those marmite things - some people love it (especially kids around Christmas) and some people hate it (especially parents around Christmas). But they are what make the business world go round. A lot…

Revitalise Tired Website Copywriting

After a while your website copywriting is going to become tired or out of date. Its pulling power will lessen resulting, potentially, in a drop in sales. If this happens it’s because your readers have become bored of the same…

20 Website Copywriting Sins

Considering the size of the internet these days, there are a vast number of websites out there which adds up to oodles of content. You can find practically anything online these days. Some of the content you come across is informative,…

Copywriting Secrets - How To Make People Buy

Is it true? Can a copywriting really make someone want to buy something? I mean it’s not as if they were fitted at birth with a button…

How to Create Eye-catching Web Copy

Even if you could write the most interesting copy ever seen in modern times, if it isn’t laid out in an attention-grabbing way, it won’t get read. The problem faced by website copywriters everywhere…