Avoiding The Freelance Client Famine
On the face of it, freelancing is a no-brainer. You work the hours you choose, you get to decide who you work with, and there’s no boss to answer to. Sounds perfect. The problem is it’s…
On the face of it, freelancing is a no-brainer. You work the hours you choose, you get to decide who you work with, and there’s no boss to answer to. Sounds perfect. The problem is it’s…
Help! I need a copywriter. You decided it’s time to call in the experts. It can be a tough decision…
In a departure from my usual articles on all things copywriting and marketing, I wanted to explore the life of a freelancer…
This post is for all the copywriters out there. Regardless of your experience, perfectionist nature…
In-house vs. out sourced is a debate that continues to rage and one that I am constantly battling against.…
Earlier this month I wrote about why virtual relationships between copywriters and corporates work, an idea that I now…
Every business needs content. Organisations everywhere are faced with an uphill struggle trying to keep up with demands for external marketing, internal…
I’ve been working as a freelance copywriter since 2007. Over the years I’ve been relatively lucky and not had too many periods…
Your website is in dire need of a revamp. The new design is ready and now you’ve turned your attention to the content.…
Marketing budgets have never been tighter, I get that, but that doesn’t mean you should start to skimp on the important stuff. I have noticed a trend recently in…