The Problem With Guest BloggersOctober 29th 2013 Sally Ormond downside of guest blogging, guest blog, guest blogging
I bet you thought getting a guest blogging gig was easy – think again.
Not everyone likes guest bloggers, especially the ones that think they can send any old thing, regardless of the niche of the blog sit concerned, and expect it to be welcomed with open arms.
But that’s not to say all are bad.
Guest bloggers can be beneficial to blog owners because they:
- Offer fresh content for their readers
- Give a new slant on things
- Enhance the blog with new expertise
- Reduce the workload of the blogger
- Bring a whole new raft of readers to the blog
A lot of positives there, but there’s also a downside.
The cons of guest bloggers
There are some blog owners out there who only want to publish their own stuff, which is fair enough.
Others believe that bringing in outside writers may turn-off their readership.
Then of course there are those who think they may lose readers when publishing a guest blog because there’s a chance that their readers will prefer what the guest author has to say and they’ll jump ship. But surely your readers will remain loyal and thank you for introducing them to a new voice that they may also want to follow?
Finally, there’s always the concern over being offered content that’s just been scraped off another site, or an article that’s been spun.
What do you think?
Despite the cons above, I still think guest bloggers are worth their weight in gold (the good ones that actually read your blog before offering a post). For me, the pros far outweigh any possible downsides.
But then I am just one little voice in a vast blogging sea.
What’s your take on this issue?
Are you for or against? Leave a comment below.
By the way, in case you were wondering, no, I don’t take guest blogs on here, but I do on my other blog – www.freelancecopywritersblog.com. If you’re interested in writing a guest blog for that site email me for the guidelines along with your idea.