using social media

How to Win The Social Media Game – The Greggs Method

  Things go wrong. It doesn’t matter how thorough you are, how much attention you give…

Why You Need a Social Media Policy

A social media policy is essential if you are a business that uses social media to reach out to its customers. Through the social networks you use, your customers can…

Consumers and Social Media

This blog first appeared on our sister blog Freelance Copywriter’s Blog. If you’re going to use social media as part of your marketing strategy, you’ll need to know how your consumers are using it to make sure you’re getting the right…

How Social Media Can Land You in Trouble

It’s a well known fact these days that employers use social media as a way of screening candidates. Your Facebook wall offers them a great insight into…

Social Media – You Never Know Who’s Listening

We are turning into the ‘social generation’. Phone calls and popping in for coffee have been substituted for Facebook status updates and tweets. You may think it’s…