subject lines

The 4 Mistakes That Are Killing Your Email Campaign

  Creating emails sounds as though it should be the easiest thing in the world. You work out what you want to say,…

Email Subject Lines: Everything You Need to Know to Get Your Emails Opened

  Email marketing is a quick and effective way…

The Problem With Subject Lines

The subject line for your email marketing campaign is probably the shortest thing you’ll have to write, but it is also the most important. It’s hard enough coming up with killer content for the email itself, but…

The 2 Best Ways to Ruin Your Email Marketing Campaign

Are there any tricks to email marketing? In a word, no. Of course, great copy, design and images will all…

The Length of Your Subject Line Matters

Yes, it’s official – size really does matter. In the world of email marketing, the length of your subject line is very important. It’s the first thing your recipients see,…