social media

Connecting Through Online Marketing

  Content marketing online, gives you the power to educate, communicate, influence people and attract a continuous stream of potential customers. But you must have a strategy. Jumping in without thinking rarely works. You must be realistic and understand that results…

Using Social Media Effectively

  Once upon a time, customers could only get in touch with you by telephone, letter or by visiting your premises. If they were unhappy, they’d probably moan about you to a friend or two and you’d be non the wiser.…

Social Media–Connect, Don’t Spam

Everyone uses social media these days – or at least it seems like it. As a copywriter I use it a lot. Whether it’s tweeting for help (usually IT related problems), offering advice, promoting my blog posts, or just general chit-chat,…

Social Media–The Internet’s Marmite

  Most people will either love social media or hate it – with the odd few thrown in who simply don’t ‘get it’. But the problem is for those who hate or don’t ‘get it’, social media is here to stay…

The Value of Internet Marketing

  Internet marketing is vitally important for your business. Not convinced? OK, utilising activities such as article marketing, social media, blogging and other content creation will have a dramatic effect on your business’ online visibility and exposure.…

How NOT To use Twitter

Twitter – a world in 140 characters. It seems such a harmless tool and yet it can make or break a business. Social media hasn’t only given you a much louder voice, it has also provided your…

Managing Your Social Media Exposure

  In the good old days customers would communicate with you via letter, phone or in person. Today things are very different. Now they can send you a tweet, post a comment on your blog or leave…

Getting To Grips With Social Media

  Social media isn’t always an easy thing to get to grips with. It’s like any new thing – it takes a while to get the hang of it and a lot of practice.…

Effective Social Media

Social media is everywhere, everyone seems to be using it but are you really getting the most out of it? Of course, that is assuming you’re using it – you are though, aren’t you? Using social media doesn’t mean simply setting up a Facebook…

Content and Social Media

Just about any copywriter you meet would have, at one time or another, uttered the words – content is king So you know how important content is and you understand the importance of social media in today’s marketing strategies but do…