search engine optimisation

How Not to Design a Website

  Whether you’ve got a website and need a revamp or you’re just starting out on  the web there are certain things you need to avoid when thinking about your design. Remember that your…

How Not to Link Build

  You’ve done your keyword research, you’ve designed your website so it’s easy for your readers to navigate, you’ve even found an SEO copywriter to write some great, targeted copy that your visitors will want to read.…

Building Links For SEO

  Search engine optimisation – three words that can fill any internet marketer with dread. If you opt for the PPC (pay per click) route, you may see faster results but you’ll also experience the high price tag that tends to…

Get To Grips With On Page SEO

    Every business with a website is after good Google rankings. With more and more people turning to the internet for goods and services, you’ve got to be listed…

Making The Most of Local Search Marketing

  The days on the Yellow Pages and Business Pages are fast diminishing. More people today turn to the search engines to find local service providers and products. Therefore getting…

SEO–7 Things You Should Know

  Search engine optimisation – love it or hate it, it’s here to stay so you’d better get to grips with it. Before you ask, no I wouldn’t call myself an SEO expert. So why am I…

SEO Copywriting–Does Word Count Matter?

  As an SEO copywriter I hate word count. It’s counterproductive and here’s why. Over the years I have worked on many SEO copywriting projects – some direct with businesses others for SEO web designers and companies.…

Using Local SEO Copy on Your Website

  If you are a business owner looking to get into online marketing and, in particular, search engine optimisation, don’t forget to think local. More and more people are searching…

SEO Copywriting is a Long Game

  Remember Wimbledon last year and that epic match between Mahut and Isner? It lasted an incredible 11 hours and 5 minutes in total with Isner eventually winning 6-4 3-6 6-7 7-6 70-68! You’re…

How to Reduce Your Bounce Rate

Online marketers are obsessed about search engine optimisation. There’s nothing wrong with that, after all they wouldn’t get anywhere without keywords, backlinks and a decent website structure. But by spending every waking hour worrying…