search engine optimisation

How to Get Your Facebook Fans to Visit Your Website

For those of you who are still not convinced about having your business on Facebook, take a look at a…

Writing Good SEO Copy

When SEO (search engine optimised) copywriting is done well, it will boost your search rankings, attract targeted traffic to your website and convert those visitors into sales. Done badly, it could harm your rankings, keep people away and it won’t sell…

Why Off Screen SEO is Important

Search engine optimisation usually makes you think of things like: SEO copywriting Keywords Title tags Headings and subheadings These are all very important when it comes to boosting your website’s SEO, but there’s a…

SEO Copywriting Uncovered

Have you always been led to believe that SEO copywriting is a complex beast that only a few ‘chosen ones’ can master? Well, it’s not that difficult so long as you remember one important thing, it’s still web copy, so it should be written…

Creating Better Page Titles

Search engine optimisation isn’t a great mystery. Yes, it will help you get found in the search results, but when it comes to copy on your website, the most important thing to remember is to write for your reader and not…

How to Link Build Well

When it comes to search engine optimisation strategies, there are a number of elements that must be addressed: Keywords Well designed website Title tags and META Descriptions SEO copywriting Links The first 4 are all vital to…

How to Spot an SEO Con Artist

If you have email, you get spam – it’s a part of life. Everyday we are inundated with emails pretending to be from banks, building societies, the Inland Revenue and…

Simple SEO Checks to Boost Your Website

Search engine optimisation doesn’t have to be scary. Despite the claims of some, anyone can make simple SEO checks on their website that will make a difference to their rankings.…

How to Optimise Your Website Copywriting

Search engine optimisation can seem like an unfathomable language at times. Working our what your keywords should be, organising your site structure and building back links are all part of this, at times, mystical…

What’s Your Content For?

    Content, content, content – you know the search engines love it, but writing it without a purpose will have little or not effect to your online marketing strategy. You already know that the regular addition of new content will…