sales letters

Why Ignorance and Copywriting Go Hand in Hand

  Why should you go to the trouble of finding a copywriter who can create your content for you when you have a team of people already…

Why Your Sales Letters Aren’t Working

  You would think that writing a letter would be easy. Ok, most of today‚Äôs communications are electronic, so the art of letter writing is on the wane, but the act of committing your…

Sales Letters That Sell

Sales letters have been around for a long time. The way they are constructed has changed very little and, being an off line form of marketing will remain that way. That said there are a lot of really bad sales letters…