email copywriting

Why Your Email Marketing Has to be Spot On

What do you see when you check your emails during the day? If your inbox is anything like mine there’s probably a lot…

How to Cut Your Email Marketing Churn

When you employ email marketing as part of your overall marketing strategy, you are bound to experience some level of churn (the number of subscribers lost over a period of…

How To Get Your Emails Opened

Is email marketing part of your marketing strategy? If so, I bet you’ve pondered long and hard about how to get your emails opened. Much of the problem you face is that, ultimately, the…

Email Marketing Tips

  What kind of success rate are you getting with your email marketing at the moment? Pretty good or could do better? Your electronic marketing strategy should be constantly evolving – test, test and test again until you create the optimum format and content…

How Old is Your Email Marketing List?

  Regular communication with  your customers is a great way to keep them informed and to keep your name firmly etched in their minds. One of the most effective ways…

How To Write Great Email Marketing Copy

  Email marketing is an excellent way to your message out to potentially thousands of people instantly and relatively cheaply. But if you don’t do it right your emails will…

What Should Your Email Marketing Frequency Be?

  If you a business owner today the likelihood is that you dabble in email marketing, or at least have started to think about it. Email has opened up a…

How Social Media Can Help Your Email Marketing

  Businesses everywhere are beginning to appreciate the benefits of email marketing. It is a form of marketing that can be done cheaply and on a massive…