Twitter

How to Get Your Social Networking Right

There’s no getting away from the fact that social media and social networking are a great way to reach a global audience. But the thing you have to remember is…

Companies Continue to Misuse Twitter

After browsing through The Drum recently, I was absolutely astonished to come across this statistic: 71% of companies are still ignoring consumer complaints on Twitter I mean, come on, these are your customers. Just because they choose…

Making the Most of Your Testimonials

When you think about testimonials, you probably immediately think of having to email clients to ask them very nicely if they wouldn’t mind saying a few nice words about you and the service you…

Should You Automate Social Media?

When using social media within your marketing strategy, should you automate it? That question usually divides opinion. There are those that think it’s fine to automate and schedule a stream of updates so they always have a…

Social Media – Who’s Got Time For That?

‘I don’t have time’ or ‘it’s a complete waste of time’ (which usually translates into ‘I don’t understand it’) are 2 of the most common responses when…

How to Find Followers on Twitter

For many people, when they start to dabble in Twitter, there’s one question that springs to mind – how do you find people to follow? If you’re just searching for friends and colleagues, you’ll…

A Beginner’s Guide To Using Social Media

  Some people take to social media like a duck to water, others find it slightly trickier to get to grip with how to use it and how to get…

Social Media–Connect, Don’t Spam

Everyone uses social media these days – or at least it seems like it. As a copywriter I use it a lot. Whether it’s tweeting for help (usually IT related problems), offering advice, promoting my blog posts, or just general chit-chat,…

Social Media–The Internet’s Marmite

  Most people will either love social media or hate it – with the odd few thrown in who simply don’t ‘get it’. But the problem is for those who hate or don’t ‘get it’, social media is here to stay…

How NOT To use Twitter

Twitter – a world in 140 characters. It seems such a harmless tool and yet it can make or break a business. Social media hasn’t only given you a much louder voice, it has also provided your…