Freelance copywriting

When You Shouldn’t Hire a Copywriter

Did I really just write that? Before worrying about the fact that I may have finally lost it, let’s think for a moment about what a copywriter actually does. Yes, they write to help…

What Does a Copywriter Do?

  OK, a slight departure from my usual posts, but I found this video I put together a few years ago and wanted to share it with you. Although my photo and website image are a wee…

Why Proofreading is Important

Whether you’re a copywriter, manager, secretary, director or anything else for that matter, proofreading is essential. Although I write for a living I am not claiming to be whiter than white on the typo front. I make mistakes because I am…

Working as a Freelancer

For a lot of people, working for themselves is the ultimate dream. No more bosses, no more 9 to 5, no more horrible jobs that you don’t want to do and the opportunity to choose who you want to work with.…

The Power of ‘Why’

If you have small children you’ll be pretty fed up with the word ‘why’. Almost every sentence uttered by your child with feature it. Their insatiable appetite for knowledge makes them repeat it again and again, until you reach breaking point. …

A Copywriter’s Guide to Time Management

Being an independent copywriter can be a lonely life. As you’re not part of a big agency you spend many hours alone thinking and writing. To some that might sound like the perfect working…

What to do When Your Copywriting Brief Changes

It happens a lot – you meet a customer, spend an hour or so with them taking a detailed brief, then you produce a proposal and quote…

Hiring a Copywriter – How to Make Sure The Process Runs Smoothly

It doesn’t matter how good you are at your job, sooner or later…

The Cost of Starting an Online Business

What’s your copywriting budget? I bet you don’t have one. Come on, let’s face it – you’ve spent hours trawling the Internet to find the best web designer you can…

Listen to Your Copywriter

You hired a copywriter because of at least one of these reasons: You wanted to work with an experienced sales writer You needed an expert in their field You don’t have the time to do it yourself You don’t have the…