Freelance copywriting

Your Copywriting Project Has Gone Wrong – What Do You Do?

  This post is for all the copywriters out there. Regardless of your experience, perfectionist nature…

In-house or Outsourced? The Pros and Cons of Freelance Copywriting

  In-house vs. out sourced is a debate that continues to rage and one that I am constantly battling against.…

The is Why You Need a Second Pair of Hands

  Earlier this month I wrote about why virtual relationships between copywriters and corporates work, an idea that I now…

Corporates and Copywriters – why a virtual relationship works

  Every business needs content. Organisations everywhere are faced with an uphill struggle trying to keep up with demands for external marketing, internal…

Freelance Work Drought – How to Deal With it

  I’ve been working as a freelance copywriter since 2007. Over the years I’ve been relatively lucky and not had too many periods…

How Involved Should You Be in Your Copywriting Project?

Your website is in dire need of a revamp. The new design is ready and now you’ve turned your attention to the content.…

Yes, Your Copywriting Project Does Need Research

  Marketing budgets have never been tighter, I get that, but that doesn’t mean you should start to skimp on the important stuff. I have noticed a trend recently in…

17 Ways a Copywriter Will Help Your Business

  It doesn’t matter whether your company is small, medium, large or global, a copywriter will add value to what you do. They bring with them the…

Freelancing – Dream Job or Worst Nightmare?

  Wouldn’t it be great if you could work freelance? No more 9 to 5, no demanding boss, no more commuting, no more pointless meetings… But hang on, freelancing means…

6 Reasons Why Your Business is Failing

  Starting up your own business is exciting and scary in equal measures. All too often you dive in without a second thought (especially if you’re working freelance or provide…