Email marketing

Email Marketing – Do It Right Or Don’t Do It At All

In my last post, I asked the question – has email marketing had its…

Should You Invest in Email Marketing or Sales Letters?

Email marketing was all the rage a few years ago. It heralded the start of a revolution in marketing. It was cheap, fast,…

Building Your Email Marketing List

The introduction of GDPR caused panic among many marketers. No longer could they buy lists and market directly to people who hadn’t opted in. The new regulations came down hard in favour of the consumer in a…

These Four Mistakes Are Killing Your Email Campaigns

  Creating emails sounds as though it should be the most natural thing in the world. You work out what you want to say, you put it…

The Easy Way To Boost Your Email Marketing Success Rate

  Email marketing is vital for every business. Assuming you’ve got over the GDPR hurdle and are now fully compliant…

What Do The GDPR Regulations Really Mean?

  May 2018 sees the introduction of the new GDPR regulations. Do you understand what they mean to your business? While looking into this for my benefit, I came across…

The Five Elements Your Email Marketing Must Have

  Junk mail is the bane of modern life (well, one of them) but email marketing is fast becoming a blight of equal magnitude. It’s popular because…

6 Steps To Achieve The Perfect Body – Email Body

  The world is obsessed with perfection. Regardless of the time of year, you are bombarded with news of the…

When Is The Best Time To Send Your Emails?

  Is there a best time to send emails? When is the worst time to send emails? A quick Google search will deliver…

Why Won’t People Open Your Emails?

  Writing emails is easy, right? So email marketing must be a doddle. Mind you, getting people to open your emails isn’t such a doddle. The big problem is that the success of your…