Blogging

How to Make Your Blog Readers Love You

This blog originally featured on our sister blog, Freelance Copywriter’s Blog. Blogging is a great tool for marketing your business. It gives you a platform from which…

Are You Blogging Effectively?

You already know blogging boosts your credibility, exposure and drives traffic to your website, but you also know that doesn’t mean it’s easy. How many times have you written a post only for no one to comment on it or share…

The Benefits of Being a Guest Blogger

Before I get started on the benefits of being a guest blogger, I just want to address something. Guest blogging has come under a lot of scrutiny recently. Some say…

Why Are You Losing Blog Fans?

Achieving success with your blog and then maintaining your audience isn’t easy. It takes a lot of hard work, but it can also be great fun. So what happens when your analytics show your…

The Importance of Blog Headlines

There are 2 main reasons why blog headlines (titles) are so important: They are what encourage the reader to read your blog post The encourage Google to send traffic your way That’s why it’s essential you give…

The Problem With Guest Bloggers

I bet you thought getting a guest blogging gig was easy – think again. Not everyone likes guest bloggers, especially the ones that think they can send any old thing, regardless of the niche of the blog…

Write Blog Posts People Want to Read

Hey, congratulations, your blog is up and running. It looks pretty slick and is easy to navigate my way round, but there’s something missing. Want to know what it is?…

Is Your Corporate Blog Failing?

According to IBM, about 80% of corporate blogs don’t get beyond their fifth post. Really? Is it that hard to run a blog? Actually, no, it isn’t. I’ve been running two for many years now, so how…

Guest Blogging – Reasons for Rejection

Of all the professions you can think of, writing is probably the one that demands the thickest skin. It doesn’t matter whether you’re a writer of fiction, non-fiction or a commercial copywriter, if you…

The Future of Guest Blogging

For a long time, guest blogging has been viewed as a legitimate way of getting your name out there and attract some attention. But with all things to do with online marketing a lot of people have…