Why Small Businesses Owners Should Be Themselves
This post is for the one-man/woman band. They are the unsung business heroes juggling multiple hats to bring unparalleled levels of services to his or her customers and flexibility…
This post is for the one-man/woman band. They are the unsung business heroes juggling multiple hats to bring unparalleled levels of services to his or her customers and flexibility…
Once upon a time, your customers were clueless (in the nicest possible way). They would contact you wanting to learn about your product or service. Your sales team were happy to chat to them, convincing and…
A short post that will enrich your blogging strategy One of the most successful types of blog post is the list. “Top 10 Marketing Secrets” “101 Ways to Sell to Your Customers” “19 Must-have Looks For This Season’s Woman-about-town”…
How much are you willing to pay for a blog post? Probably not as much as you should pay, and here’s why.…
To byline or not to byline, that is the question. If you use external freelance writers to create content for your blog, they have probably agreed…
The excuse most often used as to why you don’t blog is time, or rather the lack of it. Let’s face it, that’s not really the reason, is it? It’s more likely the…
My web page must contain 600 words. My blog posts have to be at least 1000 words in length. Enough already. Why…
Once you get into the swing of it, blogging can be child’s play. When you’re starting out, it can be anything but that. Just like every new thing in life you try, you’re…
No, I haven’t just committed business suicide, I’m just telling you a fact. Your audience demands content. They want to learn from you, but not just once in a…
A few months ago I was asked to give a presentation on copywriting at a local business forum. The theme was how to create authentic and…